Secondary Schools: Student Recruitment & Marketing

Competition amongst schools is on the increase and a school’s reputation is inextricably linked to student numbers. If you want to thrive in this new environment and be ahead in the numbers game in terms of recruitment of students and their families we will delve into understanding your competitive environment, finding your point of difference, promoting your key messages, influencing the decision makers and using the broadest breadth of marketing tools, usually free, to market your school.

Content

      • Learn how to ramp up your existing marketing and raise your school’s profile
      • Use existing data in a creative way to give you the competitive edge
      • Explore techniques to target an ever increasing network that will support the promotion of your school
      • Ensure you stand out from your competitors
      • Maximise your school’s brand, public profile and website
      • Establish an annual marketing, PR and events calendar with themed campaigns/activities
      • Devise a multi-layered social media strategy designed to deliver effective results

Upcoming Workshops - 7:30-8:15am

  • Tuesday 2nd November 2021
  • Tuesday 8th February 2022
  • Tuesday 3rd May 2022

Confirm your place by filling out the below form: